CLIENT Gorbushka Electronic Mall
SCOPE Architectural Concept Design
PROJECT Electronics Showcase Mall
LOCATION Moscow, Russia
SUMMARY Gorbushka Electronic Mall is located at the hearty of Moscow. It is an existing 5 story factory building from the soviet era. We used the digital and multimedia marketing as inspiration for the exterior of the building, covering it with large scale banners and LED screens. We also used color to make the architecture to stand out from the mostly gray environment at the time.